With Japan in the midst of an idol boom, not a day goes by without catching at least a glimpse of them whether or not you’re a fan. What is it about idols that capture the hearts of so many people? Let’s find out.
Idol group Shimonchu, based in the Ibaraki Prefecture city of Shimotsuma, give us the up-close and personal scoop on what’s most important to them as idols, what makes them sad, and what makes them tick.
2013.02